CCMF 2026: Everything You Need to Know

Carolina Country Music Fest is the largest four-day outdoor country music festival on the East Coast, started in 2015 and grown every year since, from about 20,000 attendees at launch to a 2024 Saturday night with Morgan Wallen drawing nearly 37,000 people. Organized by Full House Productions out of Charlotte, it runs every June at Burroughs and Chapin Pavilion Place in downtown Myrtle Beach. Co-founder Bob Durkin on the 2026 lineup: "We've got two of the hottest artists in country right now, Post Malone and Riley Green, alongside two of the genre's biggest mainstays, Luke Bryan and Blake Shelton."

In 2023, CCMF generated $51.3 million in direct economic impact to the Grand Strand and supported 404 full-time equivalent jobs, city officials calling it the largest single economic event on Myrtle Beach's calendar; hotels fill up and restaurants and retail shops see more business in four days than some see in a month. Tickets range from $319 to $1,999 plus taxes and fees across general admission and VIP tiers. Parking is at 2400 North Oak Street with continuous shuttle service, a 4-day pass running $69.99 or $24.99 per day, gates opening 3:00 PM Thursday and 1:00 PM Friday through Sunday. All tickets are non-refundable; buy only through carolinacountrymusicfest.com or Etix. If what a weekend like this does for the local economy and energy has you thinking about this market, get in touch.